A few weeks ago I did a presentation at the
Information Security Forum (ISF) Irish Chapter event entitled “Implementing a
Security Awareness Program”. I have posted on this topic before (here)
but this presentation went to the next stage of the program I have implemented
by looking specifically at behaviour change in the context of the content in
the ISF’s paper “From Promoting awareness to embedding behaviours”. As such it just represents some industry best practice in this area which I have recent experience of.
There are four general areas that my program
has focused on to embed a change in behaviours;
1.
Develop a risk driven program. By clearly linking
your program to business requirements with clearly defined risks, I have found
it is much easier to get traction with the program. People really listened
because my program was designed to specifically mitigate a risk they had. This
was the biggest learning I’ve had in the last year and would say it is a
priority for behaviour change (as well as culture change).
2.
Target Behaviour Change. There are a number of
aspects to this from my experience;
·
Provide people with the skills
and assets they need. Make it easy for people to learn and understand by
providing them content in a variety of formats (as people learn in different
ways). This can include eLearning, social media, webinars, newsletters, face-to-face
training, infographics and competitions and everything in between. One I have
not tried yet is gamification but this does not fit with every organization –
it depends on the culture.
·
Get leaders to demonstrate the
right behaviours. This is so powerful. I have been lucky enough to have seen
leaders in my organization ‘walk the walk’ and people see that it is something
to take seriously.
·
Empower People. Make it clear
that people are responsible for protecting their data. Your job is to provide
them the understanding and the tools to do so and then let them get on with it.
I have found that making it clear what the best advice is works – the issue I
have found is that quite often you have to remind them (unfortunately).
3.
Set realistic expectations.
·
True behaviour change takes
time. I am still on the journey. By all means be ambitious but just try and be
realistic with your leaders about what can be done in any defined period.
·
Whatever is in your plan, take
time to course correct. The environment is constantly changing and so risks
change. So be careful to ensure your program of change is flexible while
monitoring the environment.
4.
Engage people on a personal level. This is a very
interesting area and there are several aspects I have found useful.
·
When training people, make the
training relevant for their role. Provide examples of breaches and incidents
that have happened in their function (or in their area of work in other
companies). I have found this really brings the training to life for people.
·
Highlight to people how they
can protect themselves and their families at home (e.g. Shopping online, protecting
their children, router security configuration etc.). I have had great feedback
indicating that when people follow this at home, they bring those security
behaviours into the workplace too.
·
When developing your behaviour
change program, bring in the right skills. Don’t rely on information security
staff (Geeks or otherwise). I have sought help from Comms people, HR, training
personnel and design gurus to help us ensure the content is right-sized for the
audience. And don’t forget the end user too – road test your content on them to
constantly drive improvement.
·
Develop a network of
information security champions. They act as ‘change accelerators’ to rapidly
drive behaviour change locally in whatever language and format is appropriate
in any location, hence making it relevant for people in that location. This
will likely be the subject of a future post as I have seen some fantastic
people drive real value in this network.
·
Reward and recognise good
security behaviour. This helps people copy behaviours and normalize it. This can
happen as part of competitions or even who might report a phish first. Make a
big deal of this behaviour – make it visible. I have experienced very positive
feedback from this activity.
Would be interested to hear if anybody has
used any of these ideas in their organization. And I’m particularly interested
to hear if there are other methods of behaviour change people have used.
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